He claimed that he encountered issues such as jealousy, sabotage and internal conflicts in the workplace.
Because of this, Murage said he eventually chose to change how he hires employees.
In comments that quickly spread online, the businessman said he now prefers hiring people from other communities because he believes it helps create a more peaceful and productive work environment.
Murage went further to claim that when he receives job applications bearing Kikuyu names, he sometimes tears them up and does not consider them during the recruitment process.
The remarks have stirred strong reactions across social media platforms, with many Kenyans expressing anger and disappointment.
Some users accused the businessman of promoting tribal discrimination, saying employment opportunities should be based on qualifications and ability rather than ethnicity.
Others argued that such statements risk deepening divisions in a country that has long struggled with tribal tensions.
Critics also pointed out that refusing to hire people from a specific community could raise legal and ethical concerns, especially in a diverse society like Kenya where equal opportunity in employment is widely encouraged.
However, a smaller group of online commentators said Murage might simply be sharing his personal experiences as a business owner.
They argued that entrepreneurs sometimes make decisions based on situations they have faced in their workplaces.
These supporters said workplace conflicts can happen in any organisation and that business owners often try different approaches to maintain harmony among employees.
Despite this, many observers insist that generalising an entire community based on personal experiences can be harmful and unfair.
Kenya is home to many ethnic groups, and discussions around tribal identity often attract strong reactions, particularly when they involve employment, politics or business.
So far, Murage has not publicly clarified his remarks or responded to the criticism that followed the statements.
It is also important to note that the claims about his hiring practices have not been independently verified.